Twitpic Founder Launches Twitter Clone

Revenge is a dish best served cloned. Twitpic founder Noah Everett Heello unveiled, its role in the copy function of Twitter. The decision comes just a day after Twitter completed deployment of its photo-sharing service - Twitpic a direct competitor.

Heello looks and acts like Twitter, in almost every way. Instead of Twitter, users send "pings" to his followers. Retweeting Instead, users "echo" other messages. And rather than follow friends "listen" to his friends. The only real difference is that updates appear in the stream of a user in real time, which is quite annoying if you want to click something on Twitter from a friend.

And if that were not enough, Heello account the integration of Twitter and Facebook, so that their messages Heello can still go to your social networks. It also includes a real-time channel of all public activity, which currently contains a number of fake accounts claiming to be the CNN, Tumblr and Mark Zuckerberg.

The clone looks more like a publicity stunt for a real company. Everett Twitter surprised with the release of a feature that would compete directly with your company, and this may be recovery. However, Everett said that Heello VentureBeat video support soon, arrivals, the integration of SMS, mobile and "Channels" feature that works as lists of Twitter.

Much as we love new social media services Mashable, we're not sure what to do with Heello. If Everett was looking for some attention, well, mission accomplished. However, the service will have a difficult time gaining ground on Twitter and its 200 million registered users, without any truly innovative features.

On the other hand, if there is a skill that business is the ability to load forward with blind optimism, even when the numbers are against him.

StumbleUpon Button Clicks Reaches 25 Billion

StumbleUpon social discovery tool has reached a new milestone, and his famous "Stumble" is clicked the button for more than 25 billion times. "Today we celebrate 25 billion clicks the Stumble It! Button," said Community Manager Monica StumbleUpon Semergiu in a tweet.

The media company has been on a roll since he left eBay in 2009. In November 2010, the social site users hit 12 million.

StumbleUpon reached 27.5 million trips in one day and last month broke his record mobile phone use during the Super Bowl this year. In April, the company faces a month 1000000000 blow.

StumbleUpon While not receiving the same kind of media attention that Facebook, Twitter, or Google Foursquare Garner +, has quietly grown into a social power of media with millions of loyal users. The result has been a solid business that will celebrate its 10th birthday in November.

Digg Launches Newswire, a Social News Curation Tool

Digg launched a new social feature called news discovery on Monday Newswire.
Newswire "gives you the tools to shape the stories that break on Digg," the blog social news site. Unlike other parts of Digg, the news Newswire updates in real time - as the stories are presented, appear in the "recent" in the Newswire. As Dugg, stories move up the "Trend" in the Newswire.

As the company points out in his blog, the key to choosing the top stories on Digg is finding them. This tool was created to help ease the pain of searching through a pile of mediocre content to find diamonds. Instead, users will find the latest in "recent" and the most popular stories of "Trends."



Popularity is calculated "to see how many Diggs, tastes and Tweets [a story] is, who has Dugg, when submitted, the quality of past tales, and a handful of other signs," the blog of Digg.


The feed can be customized Newswire, focusing the search results with the following information:

By "recent" or "fashionable" stories
For media types like images, videos or text (or all stories)
By number of Diggs ("more" or "less than" a number of Diggs)
By theme, such as business, entertainment, technology, etc.
To promote transparency of how the news is unfolding, the Newswire also has a channel activity in the right column, as well as its own page.

Digg has faced difficult times - founder Kevin Rose left the company earlier this year, the site has faced falling traffic Reddit competitor site has benefited from the decline of Digg and the company made major staff cuts at year's end past.

Bit.ly Buys Social Media Publishing Tool Twitterfeed

URL Shortening Site dominant Bit.ly tool, has acquired social twitterfeed publication.
TweetDeck is a tool that automatically publishes RSS feeds to social networking with a title and a shortened link Bit.ly. With this service, you can set your blog to publish to your Twitter account, Twitter or RSS to publish on its Web site LinkedIn. While some functions may appear in Bit.ly twitterfeed at some point, not the technology that is Bit.ly later.

"Let's face it, posting Twitter updates is not an exact science," says CEO Peter Bit.ly Stern.

More valuable is twitterfeed user base and its creator, Mario Menti. Twitterfeed has over 1 million unique users and posts more than 5 million updates per month (okay, these are automatic). Bit. ly could have the opportunity to make its analysis of the most obvious features of the user base - and increase sales to its data quality tools in the meantime.

For now, however, neither Bit. twitterfeed mind nor users are likely to notice the change in ownership.

"We bought it because it is a product that is there, is growing in use," says Stern, who became CEO in May after the deal was closed. "In the immediate future is a kind of business as usual."

Samsung Galaxy Tab 10.1 Barred From Sale in Europe

Samsung Galaxy Tab 10.1 is recovered from another continent.
The Regional Court of Dusseldorf, Germany, Apple has granted a preliminary injunction against Samsung, preventing the sale and marketing of the device in Europe - except the Netherlands. The court sided with the claim that the Apple device, Samsung has infringed Apple's patents and copy parts of the iPhone 2. While Samsung may appeal the ruling will not be able to do so for at least four weeks.

Europe is the second continent to ban the sale of the device in these lands after the release of the tablet was delayed in Australia on 1 August. The tablet to hit the U.S. market June 8.

Walmart To Shut Down 7-Year-Old MP3 Music Store

Walmart MP3 Downloads, retail competitor iTunes 7 years old, turn off at the end of the month.
The company plans to silence the site on August 29, according to The New York Times. Once seen as a serious threat to iTunes, online music store ever Walmart made tremendous strides against Apple, despite deep discount. Pricing at the store for the track was $ 0.88, less than Apple for $ 0.11.

Walmart store resumes in 2008, making great achievements in $ 0.74 cents per song and other songs for $ 0.94, plus a free download of the week. The store includes more than 3 million songs containing all the major labels. There were other benefits as a free MP3 each CD purchased in store or online. But nothing, apparently, could tempt Apple users far enough to make it worthwhile for the Bentonville giant.

Twitter Rolls Out Photo Sharing to All Users

Twitter photo sharing and upload service is now available to all users, Twitter has confirmed.
The feature, which made its debut in early June, allows users to add images to your tweets. Now, users will find a camera icon at the bottom of the "What's happening?" Twitter.com box. Clicking it will allow users to select an image to upload, then you can preview before sending into the world. Tweets that contain photos include a link to pic.twitter.com, along with a thumbnail attached.

The function is being implemented prior to the launch of Apple iOS 5. New Apple's mobile operating system has a prominent Twitter integration, so it is essentially the default network for users of social IOS. Users can share photos via Twitter iOS 5. Twitter is not saying when moving load of photos will be available in the Android applications and IOS, but we suspect that functionality is coming soon.

Twitter photo sharing service is powered by Photobucket, which provides all the hosting pictures uploaded by users.

Photo service Twitter basically negates the usefulness of the photo-sharing services like TwitPic. Twitter has been criticized for competing with third-party services built on its platform. Developers do not know if Twitter suddenly begin to compete with their products, an issue that has created a cloud of uncertainty over the Twitter ecosystem.

Check out the screenshots he took the role of Twitter to share photos when first released and let us know if you will change to the official Twitter service for sharing photos in the comments.

iPhone Apps for Business Travel

Between catching flights, in coordination with coworkers and customers courtship, there are plenty of opportunities to make careless, money-wasting decisions while traveling on business. Like most things in life, the iPhone and iPad is here to help. In the Apple store, you will find a range of applications suitable for your business needs.

1. Pro TravelTracker

Although Pro TravelTracker can feel like a heavy investment at $ 9.99, may be the most complete travel application market, which serves as his personal assistant and travel agent on the fly. The most efficient implementation reserves, expenses, awards programs, directions and local weather. Perhaps its most useful feature is the easy entry - just forward any new plan TripIt.com and your account will be updated TravelTracker Pro.


2. Currency

First things first. If you travel abroad, you get a good currency converter - a careless traveler can be easily fooled by a poor exchange rate at a corner store. Be sure to keep your current rate by updating the application whenever you are online. Currency (the application) includes more than 100 currencies of the countries, so that will be attending most of the places you are.


3. Trapster

Nothing says annoying expenses, unexpected travel like a speeding ticket. With Trapster, you know where the police hide their little secrets in any city you are. You will be alerted when approaching speed traps, red light and radar, as well as to get to accidents and other tie ups.


4. Babelingo

When you're no idea of ​​the lingua franca, the best present himself as more knowledgeable than they really can be. If negotiations with the drivers or business relationships, adding a few key phrases from your vocabulary will make you appear more knowledgeable about the culture - and to discourage residents from overcharging you. This release of sentences, with 11 languages, does not require a Wi-Fi, so you're still in luck if you're in a dead zone.


5. Keypoint

Work on the go has never been so easy. The next time you prepare for a speech outside the city, in turn waiting time in lines or sitting in traffic in time to perfect their presentation. Keypoint allows you to create master slides using a variety of themes and animations can be exported or shared in PDF format.


6. Expensify

Keeping track of all your expenses can be a hassle - especially if you are prone to lose the paper invoices. Make sure you never lose another receipt lunch and go paperless with the practice of exploration expenditures on the application. You can get everything from the miles driven to coffees bought by customers, then submit your expense report right from the IOS device.


7. Magic Taxi

Say goodbye to dispatchers with this simple application of taxi calling. Instead of asking anxiously when the car show, you can see the car approach using the map view. If you are someone who often without cash, you can upload the cab of your credit card through your iPhone and travel expenses of an electronic receipt.


8. TripDoc

They have plenty of places to strike and the need to maximize the time? Use TripDoc to organize their stops on a map. You'll quickly see the best routes to travel, so you'll know if public transport is going to get where you need to go and if you can save the taxi. Also, if you find yourself returning repeatedly to a city is a great way to save your favorite restaurants to shops, or Wi-Fi hot spots.


9. OpenTable

Want to impress your customers with expertise in local restaurants? Write using quickly find and reserve tables available near you. Unlike other applications, restaurants, houses both Write reviews and menus, so you can make sure everyone is happy with the selection of food in advance.


10. Complain

Stay in touch with your coworkers in the office with Yammer, free business social network. You can ask questions, collaborate on ideas and share the latest developments in the road. Yammer can significantly increase the connectivity between co-workers who often work remotely, so your computer more efficiently.

Speech Recognition Interface Uncovered in iOS 5

5 IOS Apple iPhone, the iPhone and the iPod is the way, now that the beta software is available to developers IOS5, the tracks of a partially hidden feature was discovered: the Nuance speech recognition is Rumor has it that perfectly integrated in IOS 5.

Although the next voice recognition features that are not yet in operation in the IOS 5 beta, parts of it are visible in the interface. As you can see from the chart above, 9to5 Mac points the microphone icon, placed next to the spacebar on your keyboard IOS is used throughout the operating system. When a user touches the microphone icon, it opens the voice recognition interface to see the right of the graph above.

So far, it seems that the voice recognition capability is only integrated into the iPhone and iPod Touch, but 9to5 Mac says it's not too late for that also appears in the version of IOS iPad 5 at the time they leave the market.

Not surprisingly, Apple is trying to keep secret the existence of the new features. For the integration of Nuance speech recognition, the secret probably has something to do with incomplete negotiations between Apple and Nuance, the company behind the voice recognition engine of the Dragon for Mac and PC favorably reviewed the last month.

While last year Apple bought speech recognition Siri implementation capacity, according to MacRumors, Apple is still in negotiations with Nuance, which also has the voice recognition technology behind Siri and many other applications of IOS.

We spoke with officials from Nuance couple of weeks, and even hinted at in the negotiations with Apple's share of the Nuance speech recognition engine everywhere, they were not talking details yet.

In my opinion, Nuance has consistently improved the accuracy of voice recognition engine, and if able to facilitate accurate voice recognition along IOS interface, which significantly improve all IOS devices.

International Beer day on Social Media

That’s right beer lovers, August 5 will now and forevermore be known as International Beer Day. If you thought all your hops loving had to take place offline, think again. International Beer Day started in 2007 when Jesse Avshalomov persuaded his local bar to celebrate. The following year, the site’s celebratory mission had spread to England and South Africa. The site now encourages beer lovers to plan their own events or join a group. We’ve decided to celebrate responsibly as well — at least during work hours — by compiling the best web apps for beer lovers. Some allow you to check in at bars and post beer brags to your friends. Others host educational forums and home brewing tips for the serious ale aficionado. All in all, these apps
provide great opportunities to hone your beer knowledge and celebrate the day properly.



According to these sites, it’s always 5 o’clock somewhere.

1. Untappd

Although Untappd revolves around strong mobile app activity, its web presence is just as engaging. A feed called "The Pub" lists where and what beer fans are drinking. Users are free to check in to bars and rate beers to contribute to a trending beer list.


2. BrewGene

BrewGene allows you to archive beers alongside ratings and tasting notes. Based on your ratings, the site will suggest new beers to try. You can also add friends to check on their ale activity.


3. Taplister

Taplister helps fans find their favorite craft brews locally. Search major cities and brew hubs by bar or brew and discover which watering holes have run dry. Also feel free to tweet Taplister when beers come on or off tap to keep the community updated.


4. Pintley

Similar to BrewGene, this site also hosts forums to which many beer fans have contributed, for example, "Beer in Italy" and "Home Brewing Disasters."


5. BeerCloud

BeerCloud acts as a repository for all of your beer bookmarks. Rate brews, save favorites, write tasting notes, map nearby retailers and create your own beer lists. It's perfect for the organized beer lover, however rare he or she may be.


6. RateBeer

Recognized as one of the top resources for beer information, ratings and reviews, RateBeer hosts a community for users that spans 60 countries. The site encourages user to help populate its many brew resources.


7. The Full Pint

A comprehensive resource for beer industry news, The Full Pint encourages breweries and distributors to keep fans up-to-date. Furthermore, search hundreds of beers by type and filter news by brewery.


8. BeerAdvocate

Based on its namesake magazine, BeerAdvocate's homepage hosts a live forum feed comprised of helpful brew advice and recommendations. Contribute to the community by awarding a letter grade to the latest beer you've sampled. More than 61,100 beer reviews already exist in the expansive database.

QR Codes on Oxfam Clothes Reveal Celebrities

Oxfam added a digital twist to one of its stores in London earlier this year — one to make high-end fashion stores envious. Take a smartphone picture of the QR codes attached to the tags on Oxfam’s items, and you’ll see videos of celebrities telling the stories behind their former pieces that were on sale. The store, called the Oxfam Curiosity Shop, was a pop-up shop this past spring within London’s Selfridges department store. It garnered all manner of celebrity clothing donations and some hand-picked vintage styles.

Proceeds from the sales go toward supporting Oxfam‘s charitable efforts. Big-name celebrities including Annie Lennox, Colin Firth, Helen Mirren and Kate Moss, donated pretty impressive clothing.

The shop paired with tech company Tales of Things to attach QR codes to every item. Potential buyers could scan the codes with their phones or with an RFID reader in the store. After scanning, a short video launched of a star explaining what the article of clothing means to them or where the money will go.

For example, scanning a code on a dress donated by Annie Lennox reveals that she wore it to Nelson Mandela’s 90th birthday party.

Free Tools for Google+ Hangouts

Google + venues are proving to be one of the most popular new social network, but no built-in option to record.
Until Google adds functionality such, we found five solutions to help you record your next Hangout - free. Although I strongly suggest the pros + G to invest in specialist software, our solutions are sufficient for meeting places for consumers to capture and provide easy options to share as well.

Check out the gallery of our five tips to the test - which vary from quick and easy browser-based options for more advanced software downloads - and we will know in the comments alternative media have recorded their meeting places.

1. ScreenCastle

A very easy to use option ScreenCastle gives the ability to record full screen or resize the register of the dimensions in pixels. Unlimited service, ScreenCastle record from the time they hit record until you are ready to stop. You then have to upload the recording site.

There are several options open for you to share - a direct link to watch the video, an embed code to put in place, and a direct link to the FLV file. ScreenCastle also automatically generates an image preview of images - very handy.

2. Pixetell

Once downloaded, Pixetell is in the top center of the screen as a small black icon. When you're ready to record, just hover over the icon and select "registration screen. "It will automatically select the window that opened later, but you can adjust this by clicking on another window, or change the size of the manhole.

While in record mode screen, Pixetell adds a menu bar and from the screen, which lets you pause, stop, etc. Once the recording is reduced to a small timer, unobstrusive. When you stop recording, the player window opens Pixetell.

You can then review the clip, and explore actions and export options. Pixetell offers upload directly to YouTube. So far this export, you can grab the FLV format, AVI, MOV, WMV and OGV. Although it is a fantastic tool, screen recording is just a string in the bow Pixetell - we recommend a look.

3. Screenr

Screenr is smooth, soft and social development. There is one - which only allows you to record up to five minutes. The recording is based on the browser and instant and you can change the size of the recording window to match.

Once your five minutes, you can add a description to your clip, then sign into Screenr through one of their accounts of social media to build-in the exchange of Facebook and Twitter, the option of posting on YouTube to generate an embed code or URL to share Screenr directly. As far as downloads go, you can save the MP4 file below to your computer.

Ingenious tools include the ability to subscribe to a user's feed RSS Screenr or add a bookmarklet to your toolbar Screenr quick start for recording. Pro Accounts range from $ 19 to $ 289, but even the most expensive option still limits recordings to 15 minutes.

4. BB FlashBack Express

Blueberry Software FlashBack Express is a free download for Windows users. Although the program seems a bit dated, certainly does the job.

It consists of two parts - the recorder and player. The recorder opens in a window familiar look and gives you the option to record the full screen, an area within a box to crawl, or simply a browser window (which is especially useful for places of assembly). Once you've recorded the clip, you can view the player. You can find the basic editing options of the hand, as the ability to upload directly to YouTube or to export the video as Flash (SWF or FLV in both), or AVI.

The best part about FlashBack Express is no recording time limit that is assigned by the free disk space. Standard and Pro Editions are also available for £ 55 (approx. $ 90) and £ 124 (approx. $ 200).

5. Screencast-O-Matic

A browser-based option, Screencast-O-Matic is easy to use and is tried, tested and recommended. Once you've reached the "start recording", you can resize the window to fit your Hangout - just press the red record button and then click "Done" when finished.

Then you can download the clip, and upload to the site or YouTube SOM. Video download options include MP4, FLV (Flash) or AVI. The free version limits recordings to 15 minutes. The recordings have a logo Screencast-O-Matic at the bottom right of the video. If you want to lose the logo can be upgraded to Pro for only $ 12 a year, which also offers advanced editing options. It also means that the recording time is limited only by the local disk.

Twitter renewing mobile site for iPad users

Twitter is improving its mobile site to make it more user-friendly iPad.
Twitter news this week, Twitter said it plans to release a twitter.com HTML5 IPAD owners over the next week or so.
While Twitter was the mother in more detail, TechCrunch offers a glimpse into the new-look site mobile and feel. Taking advantage of HTML5, the new design uses a dual-panel approach, improving on a single display panel of the present site of Mobile.

Twitter has not requested immediate return of CNET for more information. However, Penner said spokeswoman Carolyn TechCrunch that "implementation of HTML5 is a great alternative for people who prefer to use the browser through native applications. The two columns in the view is consistent with the experience of Twitter is used ( Twitter. com), and takes advantage of touch gestures and other capabilities of the device. "
Beyond using the mobile site, users can, of course, iPad access their tweets through a variety of dedicated applications, including IOS own Twitter app, Twitterific, and Echofon TweetCaster, to name a few.

Nexus S Goes Free For a Day on Google

Google has partnered with Best Buy to offer Android smartphone Nexus S free.
The phone, which is available on T-Mobile, AT & T or Sprint, is free on Wednesday (August 3) in combination with a two-year contract. The Nexus S, which bills itself as "Google pure experience" as the nefarious nexus One, debuted last fall. The Nexus S Sprint 4G NFC is the first Android device in the market and work with the Google Wallet service that launches later this year.

S Nexus runs the Android 2.3, gingerbread and has a 1 Ghz, 16 GB of flash memory and a 4-inch touch screen.

Google is offering free advertising on your website and landing page Nexus. The phone is usually $ 99 or $ 199 depending on carrier, with a two-year contract, so interested buyers should act quickly.

Network Solutions Acquired by Web.com

Domain registration and hosting networksolutions has been acquired by Web.com. Web.com, a service of Internet and online marketing solutions company targeting small businesses, Network Solutions to buy $ 405 million in cash and 18 million common shares Web.com. Close Web.com 's stock price on Wednesday, the offer values ​​more than $ 550 million.
Web.com wants to create an "end-to-ed online solutions company" focused on providing small businesses access to social media, online marketing and other web services.

In its press release, Web.com CEO David Brown said that the strategy of integration of network solutions "will be similar to the successful acquisition of Register.com, and be in a strong position to cross-sell and up-sell our services Network Solutions' approximately two million customers and hundreds of thousands of wholesale customers. "

Network Solutions was the domain name registration original U.S. Defense Information Systems Agency, the control com.,. Org. y. major net domain names. Until ICANN was formed in 1998, Network Solutions was also the only place that users can buy a domain name.

Network Solutions is not the only registrar / hosting company in the acquisition block. Earlier this summer, GoDaddy, the word's largest domain registrar, was sold to three private equity firms for $ 2.25 billion.

“Minus” Lets You Share Photos, Music & Files

Name: Minus

Quick Step: Less is a simple and easy to share files across devices universal.

Idea: bulk file sharing - up to 100 files in a single gallery - with a tiny URL.

The exchange activity via web or mobile content - whether photos, music, videos, files or documents - is only going to increase over time. Such is the belief Minus, a New York-based startup that file sharing is expected to serve the needs of wider exchange of Internet and mobile users with universal access tool.

Less can use to upload files of any type, simply by dragging and dropping from the desktop to the browser. The service makes it easy to share files and galleries with a short URL, embed them in other parts of the site or posting on social sites.

Less new community also has elements so that you can find and follow other users, and in collaboration with other users edit galleries. Co-founders John Xie and Carl Hu says he is looking to add more community-focused devices.


More importantly, Minus, says Xie and Hu, is intended to be universal. And it's universal. The implementation has desktop applications for Windows, Mac and Ubuntu, mobile applications for Android, iPhone and Windows 7 Phone, browser extensions, Chrome and Firefox, Chrome web application, and even an API for integrating development.

"Less We started because we wanted to address the issue of file sharing and photo sharing, and to be simple and easy for people to do it," says Xie. "Many of the services out there get super complicated ... we wanted to run and improve these characteristics. The power of the application is making it simple and minimal to users. "

Early users seem to be attracted by spontaneously sharing service, the report of the co-founders. The launching, soft-launched in October 2010, has attracted 500,000 active users and sees more than 50 million page views per day.

Less is, for now, for free and no restrictions - the only exception is a file size limitation of 200 MB. The launch has just closed a seed round of $ 1 million of funding from IDG Capital Partners, which will allow you to remain free until he finds a business model.

Mistakes To Avoid in Your QR Code Marketing

Consumers from QR codes are hitting hard this summer of American society. Despite the idea that a rising tide lifts all boats, many well-intentioned sellers are crippling their campaigns with simple errors. This is a big reason why QR codes still have a bad reputation for some people. QR codes themselves are fundamentally good or bad, are only a means to an end: a mechanism for distributing offline to online. This is what is beyond the code that usually determines whether the experience will delight or disappoint. Unfortunately, many traders of the early adopters are not fully versed in best practices and optimal use cases. Adventurer who is the consumer suffers from growing pains.

Mistake 1: No Test Code
Law of common sense? Until it is able to read a QR code by looking at it, you should always test trials with a variety of smart phones and scanning applications before releasing a campaign.

This is the easiest way to detect problems scanning. For example, placement of small (less than one inch) will often be too dense to consider whether a URL is encoded longer, but goo.gl bit.ly or to automatically generate a short URL QR code is an easy solution .

Since QR codes according to an Mistake correction rate of 30%, there is flexibility to make creative adjustments. However, if the designer accidentally went too far, the screening test is an easy way to be the hero of the office that day.

For example, the picture above is taken from "15 beautiful and creative QR codes. "Although visually interesting, I'm pretty sure this is not scanable.

Mistake 2: Getting Too Fancy text

If your goal is to get people to a mobile Web experience, you should only ever a short URL code. It does not include any text, as many barcode scanners (including gold standards ShopSavvy) is not unravel the link. If you are expecting a user to copy / paste into a mobile device, do not bet on it.

Consider the QR code as a physical hyperlink all barcode scanners should be able to immediately "click". If the QR code requires the user to do much more than a point and exploration to reach the desired content, it probably is doing wrong.

Take the image above. I love the Olsen twins as much as anyone, but these results QR codes very problematic in string + combo link. No extra: The site always appears invalid security certificate Mistakes.

Mistake 3: Serving Non-Mobile Pages
Your explores QR code successfully, but you pointed out that the user to a standard desktop web site, where 99.9% of QR codes are scanned by a mobile device. No.

Familiar with HTML5 to give your mobile web application feel native application. You can hire a developer to build your mobile site or use a non-technical modular CMS (content management system) as Paperlinks if it suits the objectives of your campaign.

The heart of this QR code Coca-Cola is in the right place (the program MyCokeRewards), but the result mobile website is almost impossible to navigate.

Mistake 4: Put the QR codes, where no data signal

Where your ad is as important as how to implement it.

Recent QR code Tesco "supermarket" on the subway in Korea worked very well, because these platforms are Wi-Fi. This is not the case in the U.S. The placement of QR codes in places without Internet access is a safe way for your audience discomfort. Make sure you know which ads are, and if possible, conduct tests to ensure they are visible and continue to operate.

For example, QR code Red Bull last season was in the subway in New York, so I have no idea what it does.

Mistake 5: do not offer enough value

This point is very subjective, but also probably the most important. The proper mindset is to reward users to scan the QR code. This "reward", however, will change depending on what you're trying to promote.

Try to avoid redundancy (a digital copy of your steering wheel), irrelevance or clumsiness (company management of the street). Take the image above. U.S. Marine Corps. QR Code promises a great experience, but leads to a wallpaper download and a commercial.

When combined with a clearly articulated call to action near QR code, we found most attractive campaigns tend to offer one or more of the following:

Exclusive videos and photos Multimedia
Exclusive access or time-sensitive
Or booty free downloads
"Instant Win" contest
Special offers, coupons and gifts
"Secret" information
Deep integration with social networks to enable viral loops

AOL Launches Editions

AOL has released 'issue', a news reading application for the iPad social, owners of furniture device with another way to get your dose of news. As precursors and Zite Flipboard, Ediciones data strip their social networks (in this case, Facebook and Twitter) to help deliver a personalized news service in a magazine-style format. As with Zite, users can improve performance simply by reading, the application will learn what the issues and sources of readers tend to gravitate towards. You can teach the application by identifying the sources they like and dislike, and keywords that are and are not interested in, both in the configuration panel and when they wake up individual items.

The items are rendered in a browser application, which means that all the original ads and the format is shown - and it often takes a while to load. (It seems that AOL noted earlier misstep Zite in this department.) Readers can share articles via Facebook, Twitter and email, and bookmark stories for later reading.

This is pretty standard. Also, several steps behind their competitors. Flipboard, for example, allows users to pull the feeding of several additional social networks - including LinkedIn, Instagram in your RSS reader. It also allows users to search through all items in the application.

But there's more. AOL Editions in other applications improved social news reading, and playing habits of traditional newspaper readers and readers of IPAD.

On the one hand, provides a more holistic approach, organized source of news. Instead of just throwing my interests, which leaves me with a mixture of media, technology, fashion news and little else, to pass through the Top News section to collect the headlines of major in all sections of the last 24 hours.

Similarly, you can visit the local news section to get an idea of ​​what is happening in my neighborhood. That part is a welcome supplement because I, like many others, no longer subscribe to a local newspaper.

GroupMe Goes Global, Adds Direct Messaging

Group text messaging application GroupM is the version 3.0 of the service. It adds a lot of changes, including direct mail, a feature new beta called "Questions" and global access to the application. GroupM launched last fall as a group messaging solution - a sort of SMS chat room. During the last year, has amplified its features to compete with similar services such as the Society of Beluga Facebook Fast and the property, adding bells and whistles such as location and share photos.

Society has been consistently fast deployment of new additions and - more recently video - but Beluga seems to have stopped in March. Apple, meanwhile, is planning to launch a new messaging service called IMessage (including group messaging) - the IOS, 5.

To keep up with the times, is more GroupM with a few tweaks to round 3.0, which is available on the iPhone, Android, Blackberry and Windows 7 Phone devices.

Changes include:

Availability in 90 countries on + 900 + carriers.
Improvements in Web application to be fully functional.
The ability to send messages to a person (yes, like a text message).
A "Questions" feature that allows users to create groups of opt-in and adds the ability of audiences on Facebook and Twitter survey.

Facebook buys Push Pop Press

Push Pop Facebook has bought stakes in digital media, the companies announced today. Terms of the deal were not disclosed. Pop Push press made a name for itself by developing a version of IOS implementation of the book of former U.S. Vice President Al Gore, "Our Choice". The request received numerous critical acclaim and won the company an Apple design award earlier this year.
But that does not mean that Facebook will enter the digital publishing business. According to Press Push Pop, Facebook is the acquisition of its technology, which will be used in any way in the largest social network in the world.

"Although Facebook does not intend to start publishing digital books, ideas and technology behind Push Press Pop integrates with Facebook, giving the richest people ways to share their stories," Push Pop release, said in a statement. "With millions of people who post on Facebook every day, we think it will be a great home for Pop Push Press."
Facebook echoed that sentiment in his own statement in the acquisition, saying Press Push Pop "co-founders, Mike Matas and Tsinteris Kimon, will bring some of their ideas to the social network.
"We are delighted to confirm that we have acquired Media Push Pop, a start-up whose innovative software changes the way you publish and consume digital content," a Facebook representative of CNET in a statement via email. "We can not wait for the co-founders Mike Matas and Kimon Tsinteris to start, and for some of the technologies, ideas and inspiration behind Pop Push Press to become part of how millions of people connect and share with Facebook others. "

Apple Launches iCloud Beta

Apple has introduced the beta version of icloud, the company's new suite of streaming media and cloud-based services.
The new beta, available to all users with an Apple ID (update: some of our readers are having trouble accessing icloud with Leon), has Web version of Mail, Contacts, Calendar, Find My iPhone and iWork. They are accessible if you visit during use iCloud.com IOS 5 (available for developers of Apple) or Mac OS X Lion. Does not include Apple cloud services including music from iTunes.

Apple also unveiled the pricing structure icloud. The first 5GB of storage in the service are free. In addition, a 10 GB will cost $ 20, 20 GB will cost $ 40 and 50GB will cost $ 100. It is much more expensive than Amazon Cloud Drive, which offers 20 GB of space for $ 20 and allows users to store an unlimited amount of music for free.

We're playing with the beta icloud now, while we will have more to report, our initial conclusion is that beta icloud is a modified version of MobileMe. Includes similar interfaces, which is not a surprise. The addition of support iWork is a welcome addition, though, as is the simple and universal interface for all services in the cloud of Apple.

We have taken some screenshots of the beta and embedded beneath them. Take a look, and let us know what you think of the beta icloud in the comments.

Skype for iPad

Skype has launched its official iPhone application store IOS application, with its live video service to 3G and Wi-Fi data connections.
Skype for iPhone, which has begun the deployment of applications in stores around the world, expands the features of the application for the iPhone, thanks to more screen space of the real iPhone. The iPhone has all the features you would expect: video chat, instant messaging, phone calls and quick access to your contacts. Unlike the IPhO application, instant messaging can be used for video calls.

The Skype application works with the iPad iPad 1 and 2, although the iPhone can only receive a video, as expected. The iPad Skype can call anyone on Skype, either on the desktop or device IOS. Requires IOS 4.0 or higher.

Square handes $4 million daily in mobile payments

Square rival PayPal Mobile payment has said that now processes approximately $ 4 million per day in mobile payments, $ 1 million more than the announced deadline handlers at the end of May.
Square sailed clear beyond any shadow of a nasty shock started by the CEO of VeriFone competitor, Doug Bergeron, and answered by the CEO of Square and co-founder, Jack Dorsey questioned the security of attachment reading Square credit card for mobile devices.

Instead, the numbers reflect a rise fastest growing development of the square, a place that has been driven by strong investment in late April Visa. A recent round of funding of $ 100 million has been extended to payments of setting up a valuation of $ 1 billion.
Despite the significant recovery of the particular seat, and the rest of the mobile payments market has a long way to go. To put into perspective the payments, credit card companies process thousands of millions of dollars in payments on a given day, and mobile payments - still a nascent but rapidly growing part of the industry - can hope to assemble a small percentage of total credit card business this year.

Top Application for Business

You can do excellent sales generation Online. Your sales team is already full of content - sales presentations, data sheets, case studies and references from existing clients. There is no reason why LinkedIn can not be an online extension, social and easy to find this. In fact, LinkedIn is a portal for your company's goods or services, and sales representatives with a LinkedIn profile is an ambassador to an online deal closed. At the same time, buyers and the buying process has changed significantly in recent years, especially in the B2B sector, where the sales cycle is longer and more complicated.

1. WordPress

WordPress has become ubiquitous with blogging and content marketing, and has been available as an application of LinkedIn for almost three years. If your company blog runs on WordPress, which is essential to configure this application to your LinkedIn profile. Not only will professional credibility, but traffic to your site that the company may become a new set of sales opportunities. In my company, 20% of our web traffic comes from our sales team by applying WordPress LinkedIn.

2. SlideShare

SlideShare took the online content world by storm with a simple concept: a place to store and share all the great PowerPoint presentations. Sales professionals are no strangers to "slide", spending hours making the perfect synthesis, the cost-benefit analysis and illustrative stories of customer success. Your potential customers must be able to obtain this information in their own time and out of formal sales environment. At the same time, it should be generating sales leads informed 24 / 7. SlideShare According to a spokesperson, "The application LinkedIn is a great source of traffic for SlideShare.com." I would be remiss to not take advantage of this powerful application.


3. Box.net

When your sales guarantee goes beyond the slides, no application of Box. Like the others, is free. But unlike the others, this may be their ultimate repository of customer case studies, white papers, property or brand how-to guides, ebooks and much more. Think of it as free storage space only for your best sales content. As a starting point for a potential asset sales, the potential customer can get to the nitty gritty of your company through your LinkedIn profile.


4. TripIt My Travel

With the World Travel and Tourism Council reports that "the reduction of business represents a significant risk business, including loss of customers to the competition," it is no wonder why people in sales and their perspectives on the road so often. TripIt application makes it easy to share where you are going and when you are connected to your potential customers, in reverse. While the web has made it easier than ever to build relationships, there is nothing like being able to have coffee or lunch with a business perspective when you're face to face in the same city.


5. Events

Much of that trip can be attributed to conferences and industry meetings - meetings that never wants to lose. That is where the application is very useful event. With this application, your sales team can do a lot of automated networks with little effort. To begin with, subsequent events will assist your company (large and small) to spread your company's presence in your market and industry area. And on the ground floor, the sales representatives can view all events on the radar of its network, which is like having a meetup recommendation engine professionally relevant work full time.

White House adviser says the influence Tweets agreement on the debt ceiling

Appropriately, in a conversation that took place on Twitter, a White House aide said Sunday night that Twitter influenced the recently announced deal in the U.S. debt ceiling.

The tweets were exchanged between Brian Stelter, a reporter for The New York Times, and Dan Pfeiffer, the White House communications director.

The House and Senate are expected to vote on the debt ceiling bill on Monday.

President Obama asked people to Twitter in Congress Friday to get to reach an agreement on adjusting the debt ceiling. He asked that people use hashtag # commitment, and his team spent the day twittering the names of the Republicans in all states.

In the process, the count of @ barackobama lost 36,000 followers, but this new information indicates there may be worthwhile.

Apple Now World’s Top Smartphone Vendor, Has More Cash than U.S. Government

You should feel good about being part of today's Apple: The company was proclaimed in the smartphone world leading seller of Strategy Analytics, and its cash reserves are now larger than the U.S. government's balance sheet. Apple is now the largest global provider of smartphones in volume with 18 percent market share, according to the report by Strategy Analytics. Nokia is currently third with 15%, behind Samsung, which grew an astonishing 520% ​​year to take a 17% share of global smartphone market.

Also, with a balance of $ 75.9 billion, Apple is obviously doing very well in the "fit" of the department, but it sounds even better when you hear the U.S. Treasury Department say the government now has a total operating income of $ 73.8 billion.

Also, with a balance of $ 75.9 billion, Apple is obviously doing very well in the "fit" of the department, but it sounds even better when you hear the U.S. Treasury Department say the government now has a total operating income of $ 73.8 billion.

IE Users Have Lower IQ Than Users of Other Web Browsers

A recent study of intelligence links test results with the use of browsers - and the results are not very good for users of Internet Explorer from Microsoft, especially in its earlier versions.
The study, entitled "Intelligence Quotient (IQ) and use the browser" by the Canadian company AptiQuant, compiled results of IQ tests to 101,326 people over the age of 16 years and divided into groups based on the browser you use .

The results are fascinating. Users of Internet Explorer 6 has an average IQ of just over 80, users of Firefox and Chrome is much better, with average IQ scores of about 110, while users of Opera and Camino have an IQ average of over 120. It is also interesting to note that the average IQ scores of IE6 users were significantly higher in 2006, and IQ scores improve with new versions of IE.

Internet Explorer 6 has long been a thorn in the side of developers who hated him for not complying with Web standards, as users struggled with security flaws, many. This new study is likely to persuade more fun of the old (but sometimes found on older computers) and a service to its users, but you may not tell us much about the browser - it is unwilling to upgrade to a new version of software.

The study concludes that "individuals at the bottom of the IQ scale tend to resist change / update your browser. "It makes sense that users with higher IQs are more likely to experience, choose a different software version or variant (notice that IE users with a chrome frame score high on IQ tests) or listen to upgrade suggestions and safety tips.

In March, Microsoft began a campaign to get users to stop using Internet Explorer 6. But do take into account the fact that many IE6 users tend to have lower average IQ? Perhaps that is the key to finally get rid of web browser in the world's most hated.

"People at the bottom of the IQ scale tend to resist change / update your browser. ... Now we have a statistical model in the continuous use of incompatible browsers, the better you can take steps to eradicate this nuisance, "the study concludes.