Push Pop Facebook has bought stakes in digital media, the companies announced today. Terms of the deal were not disclosed. Pop Push press made a name for itself by developing a version of IOS implementation of the book of former U.S. Vice President Al Gore, "Our Choice". The request received numerous critical acclaim and won the company an Apple design award earlier this year.
But that does not mean that Facebook will enter the digital publishing business. According to Press Push Pop, Facebook is the acquisition of its technology, which will be used in any way in the largest social network in the world.
"Although Facebook does not intend to start publishing digital books, ideas and technology behind Push Press Pop integrates with Facebook, giving the richest people ways to share their stories," Push Pop release, said in a statement. "With millions of people who post on Facebook every day, we think it will be a great home for Pop Push Press."
Facebook echoed that sentiment in his own statement in the acquisition, saying Press Push Pop "co-founders, Mike Matas and Tsinteris Kimon, will bring some of their ideas to the social network.
"We are delighted to confirm that we have acquired Media Push Pop, a start-up whose innovative software changes the way you publish and consume digital content," a Facebook representative of CNET in a statement via email. "We can not wait for the co-founders Mike Matas and Kimon Tsinteris to start, and for some of the technologies, ideas and inspiration behind Pop Push Press to become part of how millions of people connect and share with Facebook others. "